Course Overview
AICrash Course
AI for Content Ideas and Planning
This course shows staff how to use AI tools to spark campaign ideas and create structured plans for marketing. Learners leave with a clear method for building a content calendar and identifying keywords to reach their audience.
Why this course matters
- Reduces time spent planning campaigns.
- Gives staff access to SEO insights without a specialist.
- Provides repeatable methods for content planning.
- Keeps marketing consistent with fewer resources.
Who should attend
- Marketing assistants responsible for content.
- Sales support staff promoting services.
- Admin staff who contribute to social media.
What you’ll learn
- How AI generates content themes and ideas.
- Building a weekly or monthly content calendar.
- Identifying SEO keywords relevant to local customers.
- Structuring posts and campaigns around target audiences.
Practical applications
- Create a draft campaign calendar for the next 30 days.
- Generate a list of local SEO keywords.
- Use AI to outline a promotion for an upcoming season.